The First Week
South Florida
Moves Together.
An immersive masterclass in South Florida's future.
No fluff. Just inventory, insight, and investment.
A coordinated broker activation across Miami-Dade, Broward, and Palm Beach.
This is not a networking event. It is a curated distribution platform.
Art Basel didn't
start famous.
It started first.
Miami Real Estate Week is the inaugural edition of what is designed to become South Florida's annual real estate institution, the week the entire market activates simultaneously, the way Art Basel activates the art world every December.
The developers who participate in Year One are not sponsors. They are founders. Their projects are part of the original map. Their names are part of the origin story. When MREW becomes the event every realtor and investor plans their calendar around, the founding cohort will have been there from the first edition.
That position is not available in Year Two.
The inbox
is full.
The gallery
is empty.
South Florida developers spend millions building immersive sales environments, the model units, the renderings, the curated brand experience, all of it designed to convert the agent who walks in.
The agent who walks in is the problem. Today's realtors are navigating high inventory levels, commission compression, competitive launches, and digital overload simultaneously. They lack the boots-on-the-ground knowledge they need to sell effectively, and developers have no reliable mechanism to cut through.
Developers continue investing heavily in sales centers and advertising. Yet structured, comparative broker exposure across the market remains inconsistent. MREW closes that gap, creating a single week where every participating gallery is on the route of 50+ active, pre-registered agents who committed to showing up before the week began.
"You don't just show them a model. You immerse them in your brand, your value, and your story, on the week the entire market is watching."
Miami Real Estate Week · April 2026Five levers.
One investment.
Every element of MREW participation produces a specific, traceable outcome, not brand awareness, but agent relationships, organic social proof, and paid digital reach that move inventory.
Guaranteed Foot Traffic
50+ credentialed, pre-registered agents arrive at your gallery during a scheduled window, not a drop-in, a committed visit. Agents sell what they have stood inside. The visit is not a marketing activity, it is the first step in your sales pipeline.
Digital Platform & Week Brief
Your project is listed on the MREW interactive route map, the primary navigation tool for all 1,500+ registered participants. Before the week begins, your project is featured in the Week Brief, distributed to our confirmed database of 50,000+ active South Florida agents. Agents arrive at your gallery already interested.
The Social Media Minute
Built into every gallery visit: a 5-minute coordinated moment where all 50 agents simultaneously post your project to their Instagram and TikTok audiences. Algorithms treat simultaneous organic posting as trending behavior, not advertising. Estimated 150,000–400,000 organic impressions per activation.
Post-Event Intelligence Report
Every participating gallery receives a structured data report after the week closes: attendance list by brokerage and role, Realtor license data, Social Media Minute engagement metrics, tour traffic breakdown, and digital campaign visibility summary. Participation ends on April 17. The follow-up list it generates does not.
Paid Google & Social Advertising — Included
This is what separates MREW from every other broker event in South Florida. Paid Google Display and social media advertising targeting active South Florida realtors is included in your $1,000 participation fee. Your project is promoted across digital channels throughout the week, precisely when the market's attention is concentrated on new inventory. A comparable standalone campaign would cost multiples of the total fee. At MREW, it is included, shared across 120 participating galleries, amplified by the week's institutional presence.
When April 13th arrives, every active realtor in South Florida will know exactly which projects are on the map.
Secure Your Gallery Now
50 agents.
5 minutes.
Your project
everywhere.
The Social Media Minute is MREW's signature activation, a choreographed, simultaneous posting event built into every gallery visit. Every agent on the tour posts your project to their personal audience in the same 5-minute window.
Why this is different from simply asking agents to post: Simultaneous organic posting from 50 sources triggers algorithmic amplification. Platforms read it as a trending topic, not a campaign. Your project reaches buyer audiences through voices they trust, with the momentum only coordinated scale can produce.
The founding rate exists because we are building this institution together.
Year Two pricing will reflect the established value of an event
with proven reach, media presence, and a growing annual audience.
The $1,000 is not a discount. It is the price of being first.
MREW participation is a single, all-inclusive fee. No add-ons. No upgrades.
Every gallery in the founding cohort receives the complete activation:
guaranteed foot traffic, digital platform listing, the Social Media Minute,
the Week Brief feature, paid Google and social advertising,
and a post-event intelligence report. All of it, for $1,000.
One scheduled visit window, 50+ pre-registered agents. Staggered arrivals managed by MREW. Your team briefed in advance.
Agents who visit in person sell. This is your pipeline entry point.
Gallery profile on the primary navigation tool for all 1,500+ registered participants. Your project visible at every planning moment throughout the week.
Agents arrive pre-informed. Pitches become conversations.
One coordinated 5-minute posting event during your gallery visit. 50 agents, simultaneous Instagram and TikTok posts. 150,000–400,000 estimated organic impressions.
Buyer audiences reach your project through a trusted voice.
Project feature in the pre-event email distributed to our confirmed database of 50,000+ active South Florida agents, before the week begins.
The warmest possible introduction before agents ever arrive.
Attendance list, Realtor license data, social engagement metrics, tour traffic breakdown, and digital campaign visibility summary delivered after the week closes.
Participation ends on April 17. The pipeline it creates does not.
Your project is promoted through paid Google Display and social media advertising targeting active South Florida realtors throughout MREW week. A coordinated paid campaign running across the market's most active week, keeping your project top-of-mind when realtors are actively evaluating inventory. A comparable standalone campaign would cost multiples of the total fee. At MREW, it is included.
The only real estate event in South Florida where paid digital advertising is built into gallery participation.
The map is
being drawn
now.
Founding Partner spots are limited by route. When your submarket fills, it closes. The agents walking MREW that week will know exactly which projects invested in being visible, and which ones didn't.